The crypto app downloads within the United Arab Emirates (UAE) reached a staggering 15 million in 2024. It is a 41% year-over-year progress in crypto buying and selling and administration software installations, in accordance with knowledge from AppsFlyer.
December alone noticed a record-breaking 2.8 million installs. The analysis launched on 20 February 2025 measured set up and consumer developments for 49 hottest crypto apps.
UAE noticed 41% improve in crypto app downloads in 2024 — AppsFlyer
Crypto app downloads within the UAE reached 15 million in 2024, with a report 2.8 million installs in December, pushed by market developments and adoption. pic.twitter.com/RjvlFl2mR6
— Sybbex Official (@SybbexOfficial) February 20, 2025
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Just lately, Mohammed Al-Hakim, the newly appointed President of Crypto.com UAE predicted that with the rise in crypto adoption within the area, digital belongings may surpass conventional currencies in each day use instances.
In an interview with an area media outlet on 19 February 2025, Hakim stated, “In the next two years in the UAE, you will be able to do more with cryptocurrency than with the dirham and dollar.”
Shani Rosenfelder, Director of Market Insights at AppsFlyer additionally stated, “The crypto market rebounded through 2024, and with Donald Trump having emphasized his pro-crypto stance on the campaign trail, the market surged further following the US election results. There has been a strong correlation between these market factors and the UAE’s crypto market momentum.”
He additionally added that for this progress to extend, strategic campaigning can be wanted provided that 60% of crypto software site visitors in 2024 got here after aggressive advertising efforts.
“It’s an extremely competitive space, and marketers have a tremendous role to play. First, they need to draw in prospects with compelling campaigns, delivered through the most effective ad networks. And as if this isn’t challenging enough in the crowded crypto space, they can’t rest on their laurels, as keeping their user base engaged can be equally challenging given how rapidly users are ready to nullify hard-earned downloads,” stated Rosenfelder.
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Key Takeaways
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The UAE authorities has been on the forefront of blockchain innovation, launching initiatives such because the Dubai Blockchain Technique and creating regulatory frameworks that entice crypto companies.
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December 2024 alone noticed a record-breaking 2.8 million installs. The broader cryptocurrency market skilled bullish momentum all through 2024.
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