Did Haliey Welch’s Hawk Tuah Crypto Debacle Eclipse Bitcoin’s (BTC) $100K Moment?

Did Haliey Welch’s Hawk Tuah Crypto Debacle Eclipse Bitcoin’s (BTC) 0K Moment?

One bitcoin is price $100,000 — a milestone that has crypto OGs in a tizzy. Donald Trump is promoting DOGE T-shirts. It is a frenetic time for crypto.

However what are my non-crypto pals texting me about?

“Hawk Tuah” coin. Yep, in a really unscientific pattern dimension of the seven pals who texted me — unsolicited — about crypto this week, six basically requested: “What’s the deal with Hawk Tuah coin?” (The seventh requested about litecoin).

{That a} low-level movie star’s dalliance with memecoins would dominate the groupchat’s mindshare on the similar time the unique cryptocurrency smashed by a historic stage factors to a chasm between the crypto trade’s notion of itself and most people’s — or no less than my pals’ — notion.

When HAWK launched Wednesday, it instantly rocketed as much as a market capitalization of virtually $500 million. Then, simply as quick, it crashed beneath $100 million, wiping out particular person investments as soon as price a whole bunch of hundreds of {dollars}. It now fetches lower than $30 million.

Betting on memecoins is rarely a surefire funding technique. However there have been indicators that Hawk Tuah was a worse funding than most. Its launch was marred by allegations of insider dumping (which the founders deny) and an expensive swap tax that didn’t cease snipers from basically manipulating its worth.

The general public who reached out to me did not know this stage of element. They’d simply heard the “hawk tuah” lady, Haliey Welch, had launched a memecoin and it didn’t go very effectively.

“It reinforces my previous belief that it’s all nonsense,” stated one buddy who purchased bitcoin in 2020 however rapidly bought. He acknowledged that bitcoin and Ethereum’s ether could have “certain technological advances.” And but, “​​the fact that essentially anyone can create a new — potentially preferred — cryptocurrency at any point in time” boggled his thoughts.

To my shock, this buddy had not heard that one bitcoin was now price $100,000, the headline story in accordance with most everybody who works inside crypto. A lot of the “normies” who reached out to me about HAWK did not know this.

As a substitute, they questioned if Hawk Tuah would face authorized blowback. “I can’t help but feel like [Haliey] Welch is gonna be unintentionally responsible for some butterfly effect that ruins people’s lives,” one other buddy mused.

Much less fascinating to him was the worth of bitcoin. He wasn’t taken with shopping for earlier than, and definitely not now. “I don’t like crypto,” he stated.

Loads of folks do not like crypto. That could be why loads of the folks I do know are so enchanted by HAWK. It reinforces all of the unhealthy, scammy notions they’ve for what they view as digital nonsense nickels.

In fact, that is the promise and peril of permissionless blockchains. Anybody can do something.

Of the individuals who reached out to me, just one talked about bitcoin with out prompting. That buddy, a gold bug, jokingly taunted me for bitcoin’s failure to carry $100k for even 24 hours.

One other buddy who buys cryptocurrencies by Robinhood admitted he owed no BTC. “I don’t really have a reason why I have no btc,” he stated, “I guess im just so not mainstream.”

“I’m riding litecoin to the fkn moon.”

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